PHHPA Magazine

10Q’s with Kirk Norcross

Article

KN Jet Services

How do you think an association like the PHHPA can help your business move forward?

Get my name in the parks really. If you, Alfie, Bradley could say what could we do to get my name in there.

As a park owner, you have to let your residents know that you have a standard to follow even though they own their homes the park has to be kept at a certain level. If a potential buyer walks in and sees these terrible looking houses that are dirty, they aren’t going to be quick at purchasing .

You have to think about your park and your image. It’s not about the residents, it’s about you. You have to tell your customers we do have a cleaner on board and you suggest that you use him. Everything is an image. It’s terrible than the world is like that but it’s the way it is .

In your opinion, what are the things that stand in the way of growth?

At the moment Coronavirus is. For me personally what stands in the way of growth is other people trying to set up a business because they have seen a company do good. For example, say if they have seen my company do good and then they try to set up one. They are affecting my work and other professional jet washing and exterior cleaning companies.

It does affect me loads because I am trying to progress and be a successful company and you have got people that are
just thinking of opening the business for quick cash. it affects me, it really does. I should have progressed majorly during the lockdown but I’ve noticed quite a few people setting up jet washing companies purely as they see it’s popular. It has affected my growth rate.

It is sad as we have people like you who are really passionate about your business and want to do it more than just a year and you have people that just come in because they see it’s popular and profitable.

Exactly I have people, I use Facebook very much for my advertising because I researched a lot into Facebook as
they spent a lot money to make sure that Facebook is accessible to everyone. So I thought why not use their free process to market my company?

I use it to promote and I have people message me about quotes. However, the same issues are occurring here where I provide quotes and the new companies are stealing my customers by giving quotes which are unreasonable. You can’t take people’s customers if they don’t like my quotes and go to others but don’t just say whatever he is going to give you. I’ll do it cheaper as it undermines my work completely.

It’s terrible but i won’t change my prices because I provide a quality standard of work. If I quote a job at £300 and they ask for it at £150 I say no because I can’t provide the proper standard of work I pride myself on.

My work is good work and the prices are fair for the quality. If someone says can you paint the Mona Lisa for £100 the
answer is yes but it wouldn’t be of good quality and wouldn’t make the customer happy. I pride myself on the services that I provide and it is evident as I am succeeding and have won a huge contract with Wyldecrest parks.

Thank you to Kirk for spending the time to answer our questions and for the progress and commitment you have made to the park home industry.

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